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When people look for your service or product online, do you show up in their search engine results? Web surfers don’t usually look beyond the first couple of pages, which is why it’s important to have a high rankings.
The only way to get that is with a strategic Search Engine Optimization (SEO) strategy. At DigiScream Consulting, we have real-world SEO techniques that involve keyword research and market industry analysis. From there, we build an Internet marketing plan that focuses on your website content and design.
The goal for SEO is to not only improve search rankings, but also your CTR (click through rate). More traffic should equal higher conversion rates, and we can help you get targeted traffic that is more likely to convert. SEO is more than just the text you write for your pages, it also targets many kinds of search verticals, including local search, image search, video search and PR and news search.
Web surfers are using multiple search engines to find what they need, so your SEO strategy must include the search queries that your particular audience is using. The SEO methods that we use encompass the three major search engines, Bing, Yahoo and Google. Our experts use a combination of search engine algorithms and history of keyword terms and phrases that are related to your industry. Of course, SEO isn’t all about using the right keywords, there is a technical side to it, known as on-page and off-page SEO.
Search engines care about your web design/architecture, website speed, content and inbound/outbound links. The SEO specialists at DigiScream Consulting will analyze all aspects of your website to ensure that search engines find it favorable. We only use white-hat SEO methods, which safeguards you from being penalized by search engines, resulting to lowered rankings. To have a winning SEO strategy for your website, give DigiScream Consulting a call today! Want to know more about SEO? We like to Educate our clients also. Check out our SEO 101 page.
There are several triggers that search engines use to evaluate and determine the ranking of a website Taking a look at these factors will tell our experts exactly what search engines are seeing and what needs to be done to improve your current rankings in the SERP's.
Link building is a fundamental part of search engine optimization. Having inbound links to your website tells search engines that your content is relevant and liked, much like an endorsements. Good quality the links are can help your rankings.
The content of your website should be engaging enough to get visitors interested enough to stick around and take a look at the rest of your site. Your main content pages should written in a way that will engage first-time visitors to convert or share.
Email stuart@digiscream.com